• Chapter 1 – Part 1: Why Good Strategies Go Bad: A look into the important distinctions between strategy formulation, implementation, execution paying particular attention to the strategy implementation process, primarily because it is the part that forms the critical link between formulation and execution, but is most often ignored or missing.
  • Chapter 2 – Part 1: Setting your direction Everyone is in business for two reasons. That is to attract customers and sustain profitability. How to achieve those and other personal goals begins with the development of a strategic framework. This framework is used to maintain direction and continuity for operational and project decisions.
  • Chapter 3: Doing the right things At the core of a strategy implementation process is the assessment of ideas and project proposals that allows you to choose the most effective projects needed to reach your goals.It’s these projects that will make up your strategic portfolio.
  • Chapter 4: Doing things right At this point we need to execute the approved projects in your strategic portfolio.